[Webinar Recap] Building Brand Communities: What Marketers Need to Know

Missed our webinar with the ANA? Don’t sweat it. Watch the recorded version and learn how leveraging owned channels to build a brand community is key in brand activation initiatives. It wasn’t long ago that marketers used Facebook and other social networks as a means to build direct consumer relationships. But as we all know, the ability to...

Social Media Link Welcomes Two New Executives: VP of Strategy and VP of Technology

We’re always excited to add new talent to the Social Media Link team. As we continue to grow our management team, it is with great enthusiasm that we welcome two new faces: Jim Sears as VP of Strategy and Brad McEvilly as VP of Technology. Each will play an instrumental leadership role at Social Media Link as we expand our offerings to brand...

2 Ways a Brand-Owned Community Can Boost Your SEO

It’s 2017, and we all know the importance of search engine optimization (SEO). According to Moz, an industry-leading SEO software company, the majority of web traffic is driven by the major commercial search engines, Google, Bing, and Yahoo!. And those search engines are looking at three major things when it comes to ranking your website:...

[Webinar] Building Brand Communities: What Marketers Need to Know — February 8th, 1pm

Is your company a member of the Association or National Advertisers (ANA), the Brand Activation Association (BAA) or the Business Marketing Association (BMA)? If the answer is yes, be sure to mark your calendars for February 8th at 1pm ET for a special webinar hosted by the ANA featuring Social Media Link’s CEO, Susan Frech, and VP of Strategy,...

5 Holiday User-Generated Content Campaigns We Love

It’s no surprise that companies need to kick it up a notch around the holiday season. People are shopping more, and the competition for consumer dollars is even higher. This means marketers are tasked with the difficult challenge of making their respective brand stand out in the holiday shopping chaos. Enter: User-generated...

Social Media Link Welcomes New Director of Product Management

We’re always excited to add new talent to the Social Media Link team. As we continue to grow our management team, it is with great enthusiasm that we welcome James Yoo to the team as our new Director of Product Management.Yoo will play a key role in leading product innovation and technology development for Social Media Link’s influencer and...

Social Media Link Partners with Bazaarvoice to Take Retail Reviews to the Next Level for Brands

We're thrilled to announce a new partnership between Social Media Link and Bazaarvoice, a leading network that connects brands and retailers to the authentic voices of people where they shop.Through this partnership, SML now offers seamless integration to help marketers drive authentic product reviews that foster sales directly into...

SML Speaks: Social Media Link to Present "The Case for a Brand-Owned Community" at Marketing to Moms Conference

Check one two, we're getting ready to speak! We're excited to share our participation in the upcoming Marketing to Moms conference. Join us at the 12th annual conference taking place in New York City on October 4 & 5 (p.s. here's a 25% discount code: SML25). In our session “The Case for a Brand-Owned Community,” we’ll join Seventh...

Social Media Link Recognized on Inc. 5000 List For the Third Year in a Row

We’re thrilled to share for the third year in a row, Social Media Link has been named to this year’s Inc. 5000 List, America’s most prestigious ranking of fast-growing private companies. This recognition comes at a time of tremendous growth for Social Media Link. With a rank of #1,524, SML has experienced an explosive 249% growth in the...

7 Lessons In Online Communities From Reddit, New York Times & More

CMX Summit East is the world’s largest gathering of online community professionals, and the SML Community Management Team was there to get inspired, learn from the best and take our work to the next level for our clients.Here are the top pieces of advice we’d like to share with brands who are managing online communities, or are currently...

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