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Three Rules for Enhancing Your Amazon Product Pages this Holiday Season

The holiday season is upon us and millions of consumers will soon (if not already) scour page after page of retail websites….

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4 Ways an Online Brand Community Enhances Your Marketing Stack

If you’re in marketing, you’ve seen the infamous Martech 5000 Marketing Technology Landscape infographic.

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Here’s Why Segmentation and Customization are Critical for Successful Relationship Marketing

Last week, relationship marketing expert Elaine Gamble took us through the role of customer experience in successful relationship marketing. She says that…

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January 24, 2017 2 Ways a Brand-Owned Community Can Boost Your SEO
It’s 2017, and we all know the importance of search engine optimization (SEO). According to Moz, an industry-leading SEO software company,…
December 13, 2016 5 Holiday User-Generated Content Campaigns We Love
It’s no surprise that companies need to kick it up a notch around the holiday season. People are shopping more,…
September 6, 2016 SML Speaks: Social Media Link to Present “The Case for a Brand-Owned Community” at Marketing to Moms Conference
Check one two, we’re getting ready to speak! We’re excited to share our participation in the upcoming Marketing to Moms…
June 14, 2016 7 Lessons In Online Communities From Reddit, New York Times & More
CMX Summit East is the world’s largest gathering of online community professionals, and the SML Community Management Team was there to…
October 20, 2015 Social Media Link Releases Third Annual Social Recommendations Index to Show How Consumer Conversation Impacts Purchase
The Social Recommendations Index, an annual survey of 21,000 active users of social media, conducted by Social Media Link, aims…
August 6, 2015 Four Rules for an Effective Advocate Community
The effect the new Facebook algorithm has had on brand pages is no secret. A recent study found that 90%…
April 27, 2015 From the Biz Corner: Why People Share on Certain Social Networks
We would be remiss if we did not point out that via the proliferation of social media, people have been…
March 16, 2015 Spring Cleaning: Social Media Style
Spring cleaning doesn’t just have to be about cleaning your house from the long winter that we have had. Brands…
February 9, 2015 Love Is In The “Share”
With Valentine’s Day rapidly approaching, the battle to attract consumers is wildly competitive and more important than ever.  Consumers are…
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